Do I really need a blog ? Really…??
This is a question we hear often from small business owners and independent professionals …… and YES a blog is an important part of your AWESOME* Integrated Marketing Strategy.
Your blog can provide valuable information to your customer base.
Your blog can generate Top of Mind Awareness – critical to keeping you ahead of your competition.
Your blog can be a platform where you integrate your Awesome* SoMe and Awesome* Customer Experience strategies to engage with YOUR customers providing valuable information and conversations.
A blog is not a static website – rather it opens the doors for customer interaction and feedback which can provide valuable insights to your target market and create a bond of loyalty and trust.
As businesses evolve in Today’s Marketplace Now the goal of being a Social Enterprise should be key and your blog is the road to opening the 2 way street between you and your highly valued customers!
There are a number of Dos and Don’ts in blogging and we will outline these and help ypu determine your best strategy and direction for your blog as we create your AWESOME* Integrated Marketing Strategy.
The bottom line is that your blog should be engaging, provide value to your readers, as well as to truly represent your business and core values.
Please take a look at Our Blog